PSJA ISD Recognized with numerous State Awards for outstanding communications efforts

PHARR – Pharr-San Juan-Alamo Independent School District (PSJA ISD) received multiple statewide awards for outstanding communications and public relations at the Texas School Public Relations Association (TSPRA) Annual Conference. The district’s Communications Department was recognized for its efforts in storytelling, student and staff recognition, marketing, and social media engagement during the TSPRA Star Awards Ceremony recently held in San Antonio, Texas.

TSPRA is a professional organization that promotes effective public relations practices in Texas schools. Each year, the TSPRA Star Awards honor excellence in school communications across more than 40 categories, including social media campaigns, newsletters, event promotions, and branding efforts.

Among school districts across Texas, PSJA ISD’s Communications Department earned the following awards:

• Crystal Certificate of Merit – Recognizing exceptional work in school communications.
• Three Best of Category Medals – Highlighting top projects in specific categories.
• Fourteen Gold Star Awards – Acknowledging excellence in various communication initiatives.
• Five Silver Star Awards – Honoring high-quality work in multiple media formats.

These awards highlight the district’s commitment to engaging its community through strategic and effective communication efforts. The district’s communication team remains dedicated to highlighting student and staff achievements, promoting educational opportunities, and ensuring effective outreach to the PSJA community.

“We are incredibly grateful for the opportunity to share inspiring stories from PSJA ISD,” said PSJA Communications & Marketing Director Claudia Lemus Campos. “From public relations and marketing to video production, graphic design, and events, our team is deeply passionate about the work we do. A heartfelt thank you to our superintendent, Dr. Alejandro Elias and our School Board, for their vision, trust, and support. Congratulations to our team!”