Fiesta de Palmas Announces Full 2025 Music Lineup

3 Days. 3 Stages. Endless Vibes.

The countdown is on: Fiesta de Palmas, South Texas’ biggest cultural music festival, just revealed its 2025 lineup — and it’s stacked with breakout stars, fan favorites, and headliners that will light up the McAllen Convention Center District October 17–19.

This year’s Fiesta de Palmas brings a festival experience like no other in the Rio Grande Valley: a mix of Tejano, indie, Latin pop, country, and rock — all against the backdrop of McAllen’s signature food, art, and community spirit. Think big stages, electric crowds, and the soundtrack of the Valley’s future.

And because Fiesta is all about giving back, proceeds from Beer Around the World (Oct. 18, 6–10 p.m.) will benefit Hope Family Health Center, pairing world-class music with a cause that matters.

LINEUP BY DAY

FRIDAY, OCTOBER 17

• Christina Valdez — San Benito’s “Squeezebox Girl,” a rising Tejano star destined to carry the torch of Valley legends.
• Alta Ralea — social media phenoms Justin Segovia & Jasmine Ramirez, who have viral collabs with Ivan Cornejo, Estevie, and Danny Lux are making national waves.
• Alberto Cruz y El 956 — A genre-bending artist whose fresh sound crosses boundaries from Tejano to indie.
• Headliner: ENCANTO — Already working with Grammy-winner Edgar Barrera (Bad Bunny, Karol G, Shakira), ENCANTO is one of the Valley’s next big global acts.

SATURDAY, OCTOBER 18

• Los Estuches — High-energy Monterrey rockers known for party-like live shows.
• Vanita Leo — At only 22, this San Antonio powerhouse is already shaping the future of Tejano and Latin pop.
• Los Juanos — San Antonio’s secret weapon, fusing cumbia, punk, corridos & Tejano into explosive festival anthems.
• Arzalez — Greg Garza’s decade-long grind delivers a versatile blend of Spanish rock, pop, and indie.
• JonWayne Eaden — The Valley’s premier DJ, equally electrifying at Spring Break or your favorite downtown club.
• School of Rock — Local student musicians bringing raw talent and infectious energy.
• Headliner: VORTXZ — Breakout indie rock band and SXSW headliners, now owning Saturday night in McAllen.

SUNDAY, OCTOBER 19

• Double Cut — The Valley’s newest country band with big-stage potential.
• Andrea Daniela — Houston-via-Austin artist blending mariachi soul with pop melodies.
• Sedona — Folky Americana-pop singer channeling Fleetwood Mac and Taylor Swift vibes.
• Headliner: Angelica Garcia — A rising indie pop force whose voice and vision are redefining Latin alternative music.

TICKETS & INFO

General admission and Beer Around the World are on sale now at www.fiestadepalmas.org or at the McAllen Convention Center Box Office. October 17–19, 2025

• Single-Day Passes: $10 for adults
• Friday Admission (Oct. 17): Free
• Kids Under 12: Free all weekend with a paid adult ticket
• Beer Around the World (Oct. 18): Starting at $45 — limited availability, includes premium stage views plus food & beverage tastings

Follow @fiesta_de_Palmas on Instagram and Facebook for artist updates, schedule drops, and surprise announcements.

ABOUT FIESTA DE PALMAS

Fiesta de Palmas is McAllen’s signature cultural celebration — three days of live music, international food, family fun, and vibrant performances that bring the community together. Drawing tens of thousands each year, the festival shines a spotlight on the Rio Grande Valley as a hub for arts, culture, and entertainment.  Fiesta de Palmas is made possible thanks to the support of its generous sponsors, including McAllen International Airport, L&F Distributors, Pepsi, Reliant, Superior Health Plan, H-E-B, and Metro McAllen

The Valley’s soundtrack is here. Don’t miss your chance to experience it live at Fiesta de Palmas 2025.